These are genuine Hanes Beefy-T 100% cotton t-shirts with a nine-color (count 'em - nine) silkscreen image of Trader Bob's General Store logo. I get compliments on mine whenever I wear it, and I think you will, too. Our sign logo is boldly silkscreened where the pocket should be, so be prepared for people asking you what the heck "Trader Bob's General Store" is. The answer for me is easy. The answer for you may be a little tougher.